CRISIS MANAGEMENT

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Synthesis

Key concepts definitions-Differences between emergency/crisis-What is crisis maganement
-The 3 phases in crisis management
-Keys for an effective communication
-Myths and strategies
-Key points to remember

PRE-CRISIS PHASE
Crisis Management Plan
Crisis Management Team
Communication
Training/excercies
Key points to remember

CRISIS RESPONSE
The elements of the reponse
operational response
management response
communication response
What to do / what to say quickness, accuracy, consistency concern
Crisis type vs attribution of responsibility
Key points to remember

POST CRISIS PHASE
Reputation repair / deliver promises
Lessons learned / post mortem
Key points to remember
CASE STUDY 1&2
Adapted to the audience

CASE STUDY 3
Adapted to the audience

TEST AND CONCLUSIONS

Language

English

Audience type

Students at all universities level ,engineersWith responsibilities, company or institution directors

Planned duration

5 x 3 hours but can be adapted toParticipants level and need of universities/ Companies from 3 hours lecture to 20 hours

Support material

Paper copies of all presentations

Prerequisite

No specific prerequisites, but attendance Should be interested in the subject and public relations

Objectives

In this session the participants will learned the basic principles of a crisis management and crisis communication. Based of professor’s Experience it explain what an organization or private company must do to properly handle emergencies or crisis