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Développement de l’entrepreneuriat et gestion d’entreprise
Sommaire
COURSE
The aim of this course is to provide basic training in business development skills essential to become an efficient business developer. The content of training days is listed below:
Day 1: give a basic understanding of entrepreneurship and profile of a successful entrepreneur. A practical exercise will be done with students to self-identify existing entrepreneurship resources and to develop a balanced approach.
Day 2: lays out the fifth steps of a well done feasibility study. A practical exercise will be done to assess student personal entrepreneurial readiness. Definition of business operations and 3 types of costs will be studied.
Day 3: analyze business on many different levels (how to calculate cost per unit, determine selling prices and estimate sales income) and how to decide if a business idea is feasible.
Day 4: opportunities and challenges of entrepreneurs in the country (teamwork) and students presentations of groups findings in front of the audience. Importance of accounting practices adapted to SME and exercises. Importance of initial funding resources will be explained. Basic marketing practices suitable for SME will be studied (practical exercises).
Day 5: presentation of key parts of a business plan and how to prepare and build it. Final quiz. Awarding of certificates.